Branding itself as the world’s first nutritional pizza, this new marvel has got a lot of people talking – including us. Can this pizza really be as amazing as it says it is? And is it really a world first?
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| Our Organic Basilico Pizza |
The nutritionally balanced pizza has been designed by Mike Lean, a Scottish nutritionist at Glasgow University, and Donnie Maclean, founder and managing director of food company Eat Balanced. They say the idea was launched out of frustration because so many ready meals being sold in major supermarkets today are nutritionally unbalanced.
The pizzas are said to give a complete meal full of all nutrients. They supposedly contain around 30 per cent of an adult’s RDA of vitamins and minerals, and a third of the recommended amount of calories, protein and carbohydrate. The pizzas use seaweed in the dough as a way of reducing the salt levels as the sodium content in seaweed is a lot lower than that found in salt. Seaweed is also a good source of vitamin B12 and iodine. Red pepper is mixed in with the tomato base to give the pizza extra vitamin C, plus each pizza contains magnesium, potassium, folates and vitamin A. Apparently the pizzas will only be available frozen because tests revealed the nutrients were better preserved that way.
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| Photo: FreeDigitalPhotos.net |
This story got us thinking about our own pizzas and the way in which we just opt for simple and honest ingredients. Our ingredients are natural. We don't include E numbers or ingredients that people cannot pronounce let alone recognise. That is one of the joys of organic food. The result of this is an excellent organic pizza that is still nutritious and actually lower in fat and calories than some other pizzas on the market. That may be a bold statement to make but it’s a true one. We’ve done the research!
Our pizzas are what started What On Earth – a company born from the idea of creating healthy, honest and delicious food that puts the joy and goodness back into eating. We looked at the ingredients of our pizzas and compared them to other pizzas on the market. The results prove that not all pizzas out there can boast clean labels like we can – something that we think is worth shouting about, especially as so many people eat pizza. In fact, a survey by Mintel suggested seven in 10 British adults enjoy tucking into pizza, with forecasters predicting the market will be worth £1bn by 2016.
Our pizzas are what started What On Earth – a company born from the idea of creating healthy, honest and delicious food that puts the joy and goodness back into eating. We looked at the ingredients of our pizzas and compared them to other pizzas on the market. The results prove that not all pizzas out there can boast clean labels like we can – something that we think is worth shouting about, especially as so many people eat pizza. In fact, a survey by Mintel suggested seven in 10 British adults enjoy tucking into pizza, with forecasters predicting the market will be worth £1bn by 2016.
We’ll stop talking now and let the evidence do the work. Take a look at the ingredients in our Organic Basilico pizza (which can be likened to standard Margherita pizzas) compared to similar pizzas on the market. Do you really know what’s in the pizzas you’re eating? You do now. See if this changes your mind about what pizzas you opt for from now on:
What On Earth Organic Pizza Basilico
Ingredients: Pizza Base (Wheat Flour, Water*, Olive Oil, Yeast*, Salt*), Mozzarella Cheese, Pizza Sauce (Chopped Tomato, Tomato Puree), Pepperoni (9%), Parmesan-style Cheese, Black Pepper (<1%) (*=non organic ingredients)
A supermarket own brand Italian Margherita PizzaIngredients: Pizza Base; Mozzarella Cheese (20%) (from Cows' Milk, made using Vegetarian Rennet); Tomato & Oregano Sauce; Marinated Tomato (6%); Mature Cheddar Cheese (3%) (from Cows' Milk, made using Vegetarian Rennet); Parsley.Pizza Base contains: Wheat Flour, Water, Rapeseed Oil, Tomato Purée, Yeast, Salt, Sugar, Flour Treatment Agent: Ascorbic Acid; Acidity Regulator: Citric Acid. Tomato & Oregano Sauce contains: Tomato, Water, Tomato Purée, Sugar, Oregano, Acidity Regulator: Citric Acid.Marinated Tomato contains: Tomato (94%), Salt, Sugar, Oregano, Extra Virgin Olive Oil (1%), Firming Agent: Calcium Chloride; Acidity Regulator: Citric Acid; Black Pepper
A well known brand of pizza’s Margherita PizzaIngredients:
Dough - Wheat Flour, Salt, Yeast, Sugar, Flour Treatment Agent (Wheat Flour, Dextrose, Emulsifier: E472e, Rapeseed Oil, Antioxidant: E300), Rapeseed Oil
Toppings - Tomato Sauce (25%) (Tomato, Salt, Basil, Pepper), Mozzarella Cheese* (22%), Water, Passata Tomato Sauce (with Acidity Regulator: E330). *From Cows' Milk
Seasonings - Black Pepper, Oregano
(Please note we got the ingredients lists from the pizza brands' websites)Can you spot the difference??? We can!
Peace, love and simple, honest pizza
What On Earth
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